Thanks to Bristol Traffic, for alerting me to General Motors' ad campaign, trying to persuade students that having a big car is kewl, and cycling is for losers. They really don't get it, do they?
Of as much concern as the central conceit (that everyone would rather be driving than cycling) is the use of the awesomely rubbish and nihilistic phrase 'reality sucks'. Whatever happened to the American Dream?
While the General motors, the troops cycle, thank you very much.
Superb!
ReplyDeleteT'other way round if you ask me...great cartoon - crap advert!
ReplyDeleteGM gets it all right and they are scared.
ReplyDeleteSuper cartoon!
They have apparently seen the error of their ways and stopped using the ad:
ReplyDeletehttp://abcnews.go.com/blogs/business/2011/10/gm-backpedals-on-anti-cycling-ad/
Of as much concern as the central conceit (that everyone would rather be driving than cycling) is the use of the awesomely rubbish and nihilistic phrase 'reality sucks'. Whatever happened to the American Dream?
While the General motors, the troops cycle, thank you very much.
Thanka, everyone, and thanks for the update, Suzzy!
ReplyDelete